{"id":405,"date":"2021-01-21T09:12:33","date_gmt":"2021-01-21T08:12:33","guid":{"rendered":"http:\/\/blog.zhaw.ch\/winsights\/?p=405"},"modified":"2021-01-21T09:12:34","modified_gmt":"2021-01-21T08:12:34","slug":"bolder-is-better-raising-user-awareness-through-salient-and-concise-privacy-notices","status":"publish","type":"post","link":"https:\/\/blog.zhaw.ch\/winsights\/2021\/01\/21\/bolder-is-better-raising-user-awareness-through-salient-and-concise-privacy-notices\/","title":{"rendered":"Bolder is Better: Raising User Awareness through Salient and Concise Privacy Notices"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/www.youtube.com\/watch?v=KVgpjUxdEJ0&amp;feature=youtu.be\" target=\"_blank\" rel=\"noopener noreferrer\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"544\" src=\"https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-1024x544.jpg\" alt=\"\" class=\"wp-image-406\" srcset=\"https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-1024x544.jpg 1024w, https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-300x159.jpg 300w, https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-768x408.jpg 768w, https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-860x457.jpg 860w, https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes-1200x637.jpg 1200w, https:\/\/blog.zhaw.ch\/winsights\/files\/2021\/01\/Januar_Privacy-Notes.jpg 1273w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/a><figcaption><span class=\"has-inline-color has-cyan-bluish-gray-color\"><em>Short presentation of the paper<\/em><\/span><\/figcaption><\/figure>\n\n\n\n<p>Our <a rel=\"noreferrer noopener\" href=\"https:\/\/chi2021.acm.org\/\" target=\"_blank\">ACM CHI 2021<\/a> paper addresses the question whether the recently proposed approach of concise privacy notices in apps and on websites is effective in raising user awareness. To assess the effectiveness in a realistic setting, we included concise notices in a fictitious but realistic fitness tracking app and asked participants recruited from an online panel to provide their feedback on the usability of the app as a cover story. Importantly, after giving feedback, users were also asked to recall the data practices described in the notices. The experimental setup included the variation of different levels of saliency and riskiness of the privacy notices. Based on a total sample of 2,274 participants, our findings indicate that concise privacy notices are indeed a promising approach to raise user awareness for privacy information when displayed in a salient way, especially in case the notices describe risky data practices. Our results may be helpful for regulators, user advocates and transparency-oriented companies in creating or enforcing better privacy transparency towards average users that do not read traditional privacy policies.<\/p>\n\n\n\n<p>Preprint of the full paper: <a rel=\"noreferrer noopener\" href=\"https:\/\/arxiv.org\/abs\/2101.08021\" target=\"_blank\">https:\/\/arxiv.org\/abs\/2101.08021<\/a><\/p>\n\n\n\n<p>App prototype presented to the user: <a rel=\"noreferrer noopener\" href=\"https:\/\/privacy-bits.org\/\" target=\"_blank\">https:\/\/privacy-bits.org\/<\/a><\/p>\n\n\n\n<p>Study material: <a rel=\"noreferrer noopener\" href=\"https:\/\/osf.io\/kam3y\/\" target=\"_blank\">https:\/\/osf.io\/kam3y\/<\/a><\/p>\n\n\n\n<p>Original text available <a rel=\"noreferrer noopener\" href=\"https:\/\/ebertcast.medium.com\/bolder-is-better-raising-user-awareness-through-salient-and-concise-privacy-notices-3045ecab6ecf\" target=\"_blank\">here<\/a>.<\/p>\n\n\n\n<p>Text by <a href=\"https:\/\/www.zhaw.ch\/de\/ueber-uns\/person\/ebet\/\" target=\"_blank\" rel=\"noreferrer noopener\">Dr. Nico Ebert<\/a>. <\/p>\n<div class=\"pt-sm\">Schlagw\u00f6rter: <a href=\"http:\/\/blog.zhaw.ch\/winsights\/tag\/data-privacy\/\">data privacy<\/a>, <a href=\"http:\/\/blog.zhaw.ch\/winsights\/tag\/privacy-notes\/\">privacy notes<\/a>, <a href=\"http:\/\/blog.zhaw.ch\/winsights\/tag\/privacy-policy\/\">Privacy Policy<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Our ACM CHI 2021 paper addresses the question whether the recently proposed approach of concise privacy notices in apps and on websites is effective in raising user awareness. To assess the effectiveness in a realistic setting, we included concise notices in a fictitious but realistic fitness tracking app and asked participants recruited from an online [&hellip;]<\/p>\n","protected":false},"author":483,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[7],"tags":[36,9,8],"features":[],"class_list":["post-405","post","type-post","status-publish","format-standard","hentry","category-forschung","tag-data-privacy","tag-privacy-notes","tag-privacy-policy"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Bolder is Better: Raising User Awareness through Salient and Concise Privacy Notices - WINsights<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zhaw.ch\/winsights\/2021\/01\/21\/bolder-is-better-raising-user-awareness-through-salient-and-concise-privacy-notices\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Bolder is Better: Raising User Awareness through Salient and Concise Privacy Notices\" \/>\n<meta property=\"og:description\" content=\"Our ACM CHI 2021 paper addresses the question whether the recently proposed approach of concise privacy notices in apps and on websites is effective in raising user awareness. 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