{"id":1216,"date":"2017-01-10T09:31:33","date_gmt":"2017-01-10T08:31:33","guid":{"rendered":"https:\/\/blog.zhaw.ch\/humancapital\/?p=1216"},"modified":"2017-01-10T09:31:33","modified_gmt":"2017-01-10T08:31:33","slug":"maenner-sind-doppelt-so-begehrt-wie-frauen","status":"publish","type":"post","link":"https:\/\/blog.zhaw.ch\/organizationalviability\/2017\/01\/10\/maenner-sind-doppelt-so-begehrt-wie-frauen\/","title":{"rendered":"M\u00e4nner sind doppelt so begehrt wie Frauen"},"content":{"rendered":"<p>Der Anbieter JobCloud hat zusammen mit der Z\u00fcrcher Hochschule f\u00fcr angewandte Wissenschaften (ZHAW), namentlich mit dem <a href=\"https:\/\/www.zhaw.ch\/de\/sml\/institute-zentren\/zhcm\/\" target=\"_blank\">Zentrum f\u00fcr Human Capital Management<\/a> und dem <a href=\"https:\/\/www.zhaw.ch\/de\/sml\/institute-zentren\/imm\/\" target=\"_blank\">Institut f\u00fcr Marketing Management <\/a>ausgewertet, wie Profile auf Jobportalen genutzt werden. Die auf <a href=\"http:\/\/www.20min.ch\/schweiz\/news\/story\/13350385\" target=\"_blank\">20 Minuten <\/a>ver\u00f6ffentlichen Resultate zeigen, dass Profile von M\u00e4nnern rund doppelt so oft angeklickt wurden wie jene von Frauen. Die Gr\u00fcnde daf\u00fcr m\u00fcssen noch erforscht werden, k\u00f6nnten aber in der Natur der Berufsgruppen, die Jobprofile nutzen, liegen. Eine weitere m\u00f6gliche Ursache daf\u00fcr k\u00f6nnte aber auch im unterschiedlichen Verhalten der Bewerber liegen.<\/p>\n<div class=\"pt-sm\">Schlagw\u00f6rter: <a href=\"https:\/\/blog.zhaw.ch\/organizationalviability\/tag\/institut-fuer-marketing-management\/\">Institut f\u00fcr Marketing Management<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/organizationalviability\/tag\/jobcloud\/\">JobCloud<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/organizationalviability\/tag\/jobprofile\/\">Jobprofile<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/organizationalviability\/tag\/zentrum-fuer-human-capital-management\/\">Zentrum f\u00fcr Human Capital Management<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Der Anbieter JobCloud hat zusammen mit der Z\u00fcrcher Hochschule f\u00fcr angewandte Wissenschaften (ZHAW), namentlich mit dem Zentrum f\u00fcr Human Capital Management und dem Institut f\u00fcr Marketing Management ausgewertet, wie Profile auf Jobportalen genutzt werden. Die auf 20 Minuten ver\u00f6ffentlichen Resultate zeigen, dass Profile von M\u00e4nnern rund doppelt so oft angeklickt wurden wie jene von Frauen. [&hellip;]<\/p>\n","protected":false},"author":226,"featured_media":1217,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[145],"tags":[351,349,350,13],"features":[],"class_list":["post-1216","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-studie","tag-institut-fuer-marketing-management","tag-jobcloud","tag-jobprofile","tag-zentrum-fuer-human-capital-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>M\u00e4nner sind doppelt so begehrt wie Frauen - Organizational Viability@ZHAW<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zhaw.ch\/organizationalviability\/2017\/01\/10\/maenner-sind-doppelt-so-begehrt-wie-frauen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"M\u00e4nner sind doppelt so begehrt wie Frauen\" \/>\n<meta property=\"og:description\" content=\"Der Anbieter JobCloud hat zusammen mit der Z\u00fcrcher Hochschule f\u00fcr angewandte Wissenschaften (ZHAW), namentlich mit dem Zentrum f\u00fcr Human Capital Management und dem Institut f\u00fcr Marketing Management ausgewertet, wie Profile auf Jobportalen genutzt werden. Die auf 20 Minuten ver\u00f6ffentlichen Resultate zeigen, dass Profile von M\u00e4nnern rund doppelt so oft angeklickt wurden wie jene von Frauen. 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