{"id":7941,"date":"2015-07-01T11:52:02","date_gmt":"2015-07-01T09:52:02","guid":{"rendered":"http:\/\/blog.zhaw.ch\/marketingmanagement\/?p=7941"},"modified":"2015-06-25T14:10:53","modified_gmt":"2015-06-25T12:10:53","slug":"patricia-die-imm-backkoenigin","status":"publish","type":"post","link":"https:\/\/blog.zhaw.ch\/marketingmanagement\/patricia-die-imm-backkoenigin\/","title":{"rendered":"Patricia &#8211; die IMM Backk\u00f6nigin"},"content":{"rendered":"<p><a href=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2015\/06\/Foto-1.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-7988\" src=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2015\/06\/Foto-1.jpg\" alt=\"Foto 1\" width=\"640\" height=\"480\" \/><\/a><\/p>\n<p>Wenn Patricia wie so oft mit einer\u00a0Keksdose\u00a0in der Hand durch unsere <a href=\"http:\/\/imm.zhaw.ch\/\" target=\"_blank\">IMM<\/a> G\u00e4nge rauscht, wird sie besonders intensiv angel\u00e4chelt. Mit gutem Grund: Egal ob sich Cupcakes, Cookies oder Brownies in der Box verstecken &#8211; was Patricia aus dem Ofen nimmt, verzaubert. Mit viel Liebe, selbst zusammengestellten Rezepten\u00a0und wunderh\u00fcbschem\u00a0Dekomaterial\u00a0geht Patricia ihrer Leidenschaft f\u00fcr das Backen und Organisieren von Events\u00a0nach.<\/p>\n<p>Patricia ist am IMM aber auch als professionelle Bloggerin und Social Media \u00abGuresse\u00bb bekannt &#8211; so hat sie in den letzten vier Jahren <a href=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/\" target=\"_blank\">unseren Blog <\/a>mit aufgebaut und den Online Auftritt des IMM nachhaltig gepr\u00e4gt. Dies\u00a0spiegelt sich auch in ihrem privaten\u00a0Blog <a href=\"http:\/\/www.boumbelle.ch\" target=\"_blank\">boumbelle<\/a>\u00a0und ihren Instagram-Profilen (<a href=\"https:\/\/instagram.com\/pat_boumbelle\/\" target=\"_blank\">privat<\/a> \/ <a href=\"https:\/\/instagram.com\/boumbelle\/\" target=\"_blank\">boumbelle<\/a>)\u00a0wieder. Mit ihrer Online Pr\u00e4senz und ihrem Marktstand\u00a0am <a href=\"https:\/\/www.buelach.ch\/themen\/veranstaltungen_bewilligungen\/maerkte_plakatwesen_und_veranstaltungen\/maerkte_wochenmarkt\/\" target=\"_blank\">B\u00fclacher Wochenmarkt<\/a> (sie sind jeden zweiten Samstag vor Ort) hat Patricia bereits mehrere Auftr\u00e4ge f\u00fcr\u00a0Hochzeitstorten und Geburtstagskuchen ergattert. F\u00fcr mich steht fest: Patricia wird mit ihrer Leidenschaft Grosses erreichen und dabei Jung und Alt mit ihren Backk\u00fcnsten begeistern.<\/p>\n<p>Ich habe Patricia noch nach ihren Lieblingsrezepten gefragt, hier sind sie:<\/p>\n<ul>\n<li><a href=\"http:\/\/www.boumbelle.ch\/2015\/01\/red-velvet-cupcakes.html\" target=\"_blank\">Red Velvet Cupcakes mit Cream Cheese Frosting<\/a><\/li>\n<li>Das <a href=\"http:\/\/www.boumbelle.ch\/2013\/10\/ruck-zuck-brot.html\" target=\"_blank\">Ruck-Zuck-Brot<\/a><\/li>\n<li><a href=\"http:\/\/www.boumbelle.ch\/2015\/05\/die-perfekten-pancakes-nach.html\" target=\"_blank\">Die perfekten Pancakes<\/a><\/li>\n<\/ul>\n<p><a href=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2015\/06\/Pancakes-Rezept-nach-Frolleinklein2.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-7989 size-full\" src=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2015\/06\/Pancakes-Rezept-nach-Frolleinklein2.jpg\" alt=\"\" width=\"640\" height=\"480\" \/><\/a><\/p>\n<div class=\"pt-sm\">Schlagw\u00f6rter: <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/backen\/\">backen<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/blog\/\">blog<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/boumbelle\/\">boumbelle<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/brot\/\">Brot<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/cookies\/\">Cookies<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/cupcakes\/\">Cupcakes<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/hobbies\/\">Hobbies<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/hobby\/\">Hobby<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/imm-hobbies\/\">IMM Hobbies<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/instagram\/\">Instagram<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/pancakes\/\">Pancakes<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Wenn Patricia wie so oft mit einer\u00a0Keksdose\u00a0in der Hand durch unsere IMM G\u00e4nge rauscht, wird sie besonders intensiv angel\u00e4chelt. Mit gutem Grund: Egal ob sich Cupcakes, Cookies oder Brownies in der Box verstecken &#8211; was Patricia aus dem Ofen nimmt, verzaubert. Mit viel Liebe, selbst zusammengestellten Rezepten\u00a0und wunderh\u00fcbschem\u00a0Dekomaterial\u00a0geht Patricia ihrer Leidenschaft f\u00fcr das Backen und [&hellip;]<\/p>\n","protected":false},"author":110,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[1,8],"tags":[866,70,867,872,871,870,235,865,875,868,869],"features":[],"class_list":["post-7941","post","type-post","status-publish","format-standard","hentry","category-allgemein","category-marketing-management","tag-backen","tag-blog","tag-boumbelle","tag-brot","tag-cookies","tag-cupcakes","tag-hobbies","tag-hobby","tag-imm-hobbies","tag-instagram","tag-pancakes"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Patricia - die IMM Backk\u00f6nigin - Marketing Management-Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/patricia-die-imm-backkoenigin\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Patricia - die IMM Backk\u00f6nigin\" \/>\n<meta property=\"og:description\" content=\"Wenn Patricia wie so oft mit einer\u00a0Keksdose\u00a0in der Hand durch unsere IMM G\u00e4nge rauscht, wird sie besonders intensiv angel\u00e4chelt. Mit gutem Grund: Egal ob sich Cupcakes, Cookies oder Brownies in der Box verstecken &#8211; was Patricia aus dem Ofen nimmt, verzaubert. Mit viel Liebe, selbst zusammengestellten Rezepten\u00a0und wunderh\u00fcbschem\u00a0Dekomaterial\u00a0geht Patricia ihrer Leidenschaft f\u00fcr das Backen und [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/patricia-die-imm-backkoenigin\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Management-Blog\" \/>\n<meta property=\"article:published_time\" content=\"2015-07-01T09:52:02+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2015\/06\/Foto-1.jpg\" \/>\n<meta name=\"author\" content=\"Liora Lilienfeld\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"Liora Lilienfeld\" \/>\n\t<meta name=\"twitter:label2\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data2\" content=\"1\u00a0Minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/patricia-die-imm-backkoenigin\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/patricia-die-imm-backkoenigin\/\"},\"author\":{\"name\":\"Liora Lilienfeld\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/933c25b0f5326b61e76fc3dd7f3aa040\"},\"headline\":\"Patricia &#8211; 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