{"id":6777,"date":"2014-09-05T13:29:26","date_gmt":"2014-09-05T11:29:26","guid":{"rendered":"http:\/\/blog.zhaw.ch\/marketingmanagement\/?p=6777"},"modified":"2014-09-05T13:29:26","modified_gmt":"2014-09-05T11:29:26","slug":"trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14","status":"publish","type":"post","link":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/","title":{"rendered":"Trends im Marketing &#8211; kurz nachgefragt an der SuisseEMEX&#8217;14"},"content":{"rendered":"<p>Ich war an der diesj\u00e4hrigen Event- und Marketing-Messe <a href=\"http:\/\/www.suisse-emex.ch\/\" title=\"SuisseEMEX 2014\" target=\"_blank\">SuisseEMEX&#8217;14<\/a> und habe diverse Wirtschaftsvertreter aus unterschiedlichen Branchen zu den neusten Trends im Marketing befragt. Dabei haben Firmen wie IBM und Die Post spannende Einblicke gew\u00e4hrt. Klicken Sie auf&#8217;s Video und erhalten Sie in komprimierter Dosis eine spannende Zusammenfassung!<\/p>\n<div class=\"lyte-wrapper\" title=\"Branchen-Stimmen von der SuisseEMEX&amp;#039;14\" style=\"width:640px;max-width:100%;margin:5px;\"><div class=\"lyMe\" id=\"WYL_bvRj8gWs6O4\"><div id=\"lyte_bvRj8gWs6O4\" data-src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=https%3A%2F%2Fi.ytimg.com%2Fvi%2FbvRj8gWs6O4%2Fhqdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\">Branchen-Stimmen von der SuisseEMEX&#039;14<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/bvRj8gWs6O4\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=https%3A%2F%2Fi.ytimg.com%2Fvi%2FbvRj8gWs6O4%2F0.jpg\" alt=\"Branchen-Stimmen von der SuisseEMEX&amp;#039;14\" width=\"640\" height=\"340\" \/><br \/>Dieses Video auf YouTube ansehen<\/a><\/noscript><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:640px;margin:5px;\"><br\/><span class=\"lyte_disclaimer\">Defaulttext aus wp-youtube-lyte.php<\/span><\/div><\/p>\n<div class=\"pt-sm\">Schlagw\u00f6rter: <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/entwicklungen\/\">Entwicklungen<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/konsumentenverhalten\/\">Konsumenten- Verhalten<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/marketing\/\">Marketing<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/suisseemex\/\">SuisseEMEX<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/trends\/\">Trends<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Ich war an der diesj\u00e4hrigen Event- und Marketing-Messe SuisseEMEX&#8217;14 und habe diverse Wirtschaftsvertreter aus unterschiedlichen Branchen zu den neusten Trends im Marketing befragt. Dabei haben Firmen wie IBM und Die Post spannende Einblicke gew\u00e4hrt. Klicken Sie auf&#8217;s Video und erhalten Sie in komprimierter Dosis eine spannende Zusammenfassung! Branchen-Stimmen von der SuisseEMEX&#039;14Dieses Video auf YouTube ansehenDefaulttext [&hellip;]<\/p>\n","protected":false},"author":121,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[8],"tags":[711,289,338,712,608],"features":[],"class_list":["post-6777","post","type-post","status-publish","format-standard","hentry","category-marketing-management","tag-entwicklungen","tag-konsumentenverhalten","tag-marketing","tag-suisseemex","tag-trends"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Trends im Marketing - kurz nachgefragt an der SuisseEMEX&#039;14 - Marketing Management-Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Trends im Marketing - kurz nachgefragt an der SuisseEMEX&#039;14\" \/>\n<meta property=\"og:description\" content=\"Ich war an der diesj\u00e4hrigen Event- und Marketing-Messe SuisseEMEX&#8217;14 und habe diverse Wirtschaftsvertreter aus unterschiedlichen Branchen zu den neusten Trends im Marketing befragt. Dabei haben Firmen wie IBM und Die Post spannende Einblicke gew\u00e4hrt. Klicken Sie auf&#8217;s Video und erhalten Sie in komprimierter Dosis eine spannende Zusammenfassung! Branchen-Stimmen von der SuisseEMEX&#039;14Dieses Video auf YouTube ansehenDefaulttext [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\" \/>\n<meta property=\"og:site_name\" content=\"Marketing Management-Blog\" \/>\n<meta property=\"article:published_time\" content=\"2014-09-05T11:29:26+00:00\" \/>\n<meta name=\"author\" content=\"wuet\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"wuet\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\"},\"author\":{\"name\":\"wuet\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0\"},\"headline\":\"Trends im Marketing &#8211; kurz nachgefragt an der SuisseEMEX&#8217;14\",\"datePublished\":\"2014-09-05T11:29:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\"},\"wordCount\":68,\"commentCount\":0,\"keywords\":[\"Entwicklungen\",\"Konsumenten- Verhalten\",\"Marketing\",\"SuisseEMEX\",\"Trends\"],\"articleSection\":[\"Marketing Management\"],\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\",\"url\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\",\"name\":\"Trends im Marketing - kurz nachgefragt an der SuisseEMEX'14 - Marketing Management-Blog\",\"isPartOf\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#website\"},\"datePublished\":\"2014-09-05T11:29:26+00:00\",\"author\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0\"},\"breadcrumb\":{\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Trends im Marketing &#8211; kurz nachgefragt an der SuisseEMEX&#8217;14\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#website\",\"url\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/\",\"name\":\"Marketing Management-Blog\",\"description\":\"Ein Blog der ZHAW Z\u00fcrcher Hochschule f\u00fcr Angewandte Wissenschaften\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0\",\"name\":\"wuet\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g\",\"caption\":\"wuet\"},\"url\":\"https:\/\/blog.zhaw.ch\/marketingmanagement\/author\/wuet\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Trends im Marketing - kurz nachgefragt an der SuisseEMEX'14 - Marketing Management-Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/","og_locale":"de_DE","og_type":"article","og_title":"Trends im Marketing - kurz nachgefragt an der SuisseEMEX'14","og_description":"Ich war an der diesj\u00e4hrigen Event- und Marketing-Messe SuisseEMEX&#8217;14 und habe diverse Wirtschaftsvertreter aus unterschiedlichen Branchen zu den neusten Trends im Marketing befragt. Dabei haben Firmen wie IBM und Die Post spannende Einblicke gew\u00e4hrt. Klicken Sie auf&#8217;s Video und erhalten Sie in komprimierter Dosis eine spannende Zusammenfassung! Branchen-Stimmen von der SuisseEMEX&#039;14Dieses Video auf YouTube ansehenDefaulttext [&hellip;]","og_url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/","og_site_name":"Marketing Management-Blog","article_published_time":"2014-09-05T11:29:26+00:00","author":"wuet","twitter_card":"summary_large_image","twitter_misc":{"Verfasst von":"wuet"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#article","isPartOf":{"@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/"},"author":{"name":"wuet","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0"},"headline":"Trends im Marketing &#8211; kurz nachgefragt an der SuisseEMEX&#8217;14","datePublished":"2014-09-05T11:29:26+00:00","mainEntityOfPage":{"@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/"},"wordCount":68,"commentCount":0,"keywords":["Entwicklungen","Konsumenten- Verhalten","Marketing","SuisseEMEX","Trends"],"articleSection":["Marketing Management"],"inLanguage":"de","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/","url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/","name":"Trends im Marketing - kurz nachgefragt an der SuisseEMEX'14 - Marketing Management-Blog","isPartOf":{"@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/#website"},"datePublished":"2014-09-05T11:29:26+00:00","author":{"@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0"},"breadcrumb":{"@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/trends-im-marketing-kurz-nachgefragt-an-der-suisseemex14\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/blog.zhaw.ch\/marketingmanagement\/"},{"@type":"ListItem","position":2,"name":"Trends im Marketing &#8211; kurz nachgefragt an der SuisseEMEX&#8217;14"}]},{"@type":"WebSite","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/#website","url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/","name":"Marketing Management-Blog","description":"Ein Blog der ZHAW Z\u00fcrcher Hochschule f\u00fcr Angewandte Wissenschaften","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/blog.zhaw.ch\/marketingmanagement\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Person","@id":"https:\/\/blog.zhaw.ch\/marketingmanagement\/#\/schema\/person\/5e497f550bac1396cfc6ec19b4c6a2b0","name":"wuet","image":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b8d9253a257ac7c938dd0390a1fc214c85606f11d00cc3e7ee13ee7504f81d32?s=96&d=mm&r=g","caption":"wuet"},"url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/author\/wuet\/"}]}},"_links":{"self":[{"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/posts\/6777","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/users\/121"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/comments?post=6777"}],"version-history":[{"count":3,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/posts\/6777\/revisions"}],"predecessor-version":[{"id":6780,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/posts\/6777\/revisions\/6780"}],"wp:attachment":[{"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/media?parent=6777"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/categories?post=6777"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/tags?post=6777"},{"taxonomy":"features","embeddable":true,"href":"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-json\/wp\/v2\/features?post=6777"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}