{"id":4942,"date":"2013-07-25T14:30:24","date_gmt":"2013-07-25T12:30:24","guid":{"rendered":"http:\/\/ianus.zhaw.ch\/marketingmanagement\/?p=4942"},"modified":"2014-07-03T15:03:48","modified_gmt":"2014-07-03T13:03:48","slug":"sandro-graf-im-interview-zum-konsumentenverhalten","status":"publish","type":"post","link":"https:\/\/blog.zhaw.ch\/marketingmanagement\/sandro-graf-im-interview-zum-konsumentenverhalten\/","title":{"rendered":"Sandro Graf im Interview zum Konsumentenverhalten"},"content":{"rendered":"<p><a title=\"Sandro Graf\" href=\"http:\/\/www.sml.zhaw.ch\/fileadmin\/php_includes\/popup\/person-detail.php?kurzz=graa\" target=\"_blank\">Sandro Graf<\/a>, Dozent f\u00fcr Konsumentenverhalten und Dienstleistungsmarketing an der ZHAW School of Management and Law, erkl\u00e4rt im Interview, wie das <a title=\"IMM\" href=\"http:\/\/www.sml.zhaw.ch\/de\/management\/imm\/das-institut.html\" target=\"_blank\">Institut f\u00fcr Marketing Management<\/a> das unterschiedliche Konsumentenverhalten von M\u00e4nner und Frauen untersucht. Er gibt Auskunft \u00fcber die Nutzung von Zahlungsmittel und erz\u00e4hlt, wie sich das Konsumentenverhalten allgemein zuk\u00fcnftig entwickeln wird.<\/p>\n<div class=\"lyte-wrapper\" title=\"Sandro Graf im Interview zum Konsumentenverhalten\" style=\"width:640px;max-width:100%;margin:5px;\"><div class=\"lyMe\" id=\"WYL_1zGFCD1cQJ8\"><div id=\"lyte_1zGFCD1cQJ8\" data-src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=https%3A%2F%2Fi.ytimg.com%2Fvi%2F1zGFCD1cQJ8%2Fhqdefault.jpg\" class=\"pL\"><div class=\"tC\"><div class=\"tT\">Sandro Graf im Interview zum Konsumentenverhalten<\/div><\/div><div class=\"play\"><\/div><div class=\"ctrl\"><div class=\"Lctrl\"><\/div><div class=\"Rctrl\"><\/div><\/div><\/div><noscript><a href=\"https:\/\/youtu.be\/1zGFCD1cQJ8\" rel=\"nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-content\/plugins\/wp-youtube-lyte\/lyteCache.php?origThumbUrl=https%3A%2F%2Fi.ytimg.com%2Fvi%2F1zGFCD1cQJ8%2F0.jpg\" alt=\"Sandro Graf im Interview zum Konsumentenverhalten\" width=\"640\" height=\"340\" \/><br \/>Dieses Video auf YouTube ansehen<\/a><\/noscript><\/div><\/div><div class=\"lL\" style=\"max-width:100%;width:640px;margin:5px;\"><br\/><span class=\"lyte_disclaimer\">Defaulttext aus wp-youtube-lyte.php<\/span><\/div><\/p>\n<p>Am Swiss New Marketing Forum am 10. September 2013 wird das Thema \u201cMarketing ist weiblich\u201d noch genauer untersucht. Interessante und renommierte <a title=\"Experten\" href=\"http:\/\/www.project.zhaw.ch\/de\/management\/snmf2013\/speakers.html\" target=\"_blank\">Experten<\/a> illustrieren in Referaten die aktuellen Erkenntnisse und unterschiedliche Perspektiven zu dem Thema.<\/p>\n<p>Weitere Informationen und Anmeldung finden Sie unter: <a title=\"Swiss New Marketing Forum\" href=\"http:\/\/www.swiss-new-marketing-forum.ch\" target=\"_blank\">www.swiss-new-marketing-forum.ch<\/a><\/p>\n<div class=\"pt-sm\">Schlagw\u00f6rter: <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/konsumentenverhalten\/\">Konsumenten- Verhalten<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/sandro-graf\/\">Sandro Graf<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/snmf13\/\">snmf13<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/swiss-new-marketing-forum\/\">Swiss New Marketing Forum<\/a>, <a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/tag\/zahlungsmittel\/\">Zahlungsmittel<\/a><br><\/div>","protected":false},"excerpt":{"rendered":"<p>Sandro Graf, Dozent f\u00fcr Konsumentenverhalten und Dienstleistungsmarketing an der ZHAW School of Management and Law, erkl\u00e4rt im Interview, wie das Institut f\u00fcr Marketing Management das unterschiedliche Konsumentenverhalten von M\u00e4nner und Frauen untersucht. Er gibt Auskunft \u00fcber die Nutzung von Zahlungsmittel und erz\u00e4hlt, wie sich das Konsumentenverhalten allgemein zuk\u00fcnftig entwickeln wird. Sandro Graf im Interview zum [&hellip;]<\/p>\n","protected":false},"author":113,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6,8],"tags":[289,485,516,574,669],"features":[],"class_list":["post-4942","post","type-post","status-publish","format-standard","hentry","category-forschung-entwicklung","category-marketing-management","tag-konsumentenverhalten","tag-sandro-graf","tag-snmf13","tag-swiss-new-marketing-forum","tag-zahlungsmittel"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Sandro Graf im Interview zum Konsumentenverhalten - Marketing Management-Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/sandro-graf-im-interview-zum-konsumentenverhalten\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Sandro Graf im Interview zum Konsumentenverhalten\" \/>\n<meta property=\"og:description\" content=\"Sandro Graf, Dozent f\u00fcr Konsumentenverhalten und Dienstleistungsmarketing an der ZHAW School of Management and Law, erkl\u00e4rt im Interview, wie das Institut f\u00fcr Marketing Management das unterschiedliche Konsumentenverhalten von M\u00e4nner und Frauen untersucht. 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