{"version":"1.0","provider_name":"Marketing Management-Blog","provider_url":"https:\/\/blog.zhaw.ch\/marketingmanagement","author_name":"Verena Berger","author_url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/author\/berv\/","title":"Nachhaltigkeit: Sustainability Marketing 2.0","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"5NvlMnRJVS\"><a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/nachhaltigkeit-sustainability-marketing-2-0\/\">Nachhaltigkeit: Sustainability Marketing 2.0<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/nachhaltigkeit-sustainability-marketing-2-0\/embed\/#?secret=5NvlMnRJVS\" width=\"600\" height=\"338\" title=\"&#8222;Nachhaltigkeit: Sustainability Marketing 2.0&#8220; &#8211; Marketing Management-Blog\" data-secret=\"5NvlMnRJVS\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Unternehmen tun gut daran, gr\u00fcne Produkte nicht nur f\u00fcr gr\u00fcne Kunden zu entwickeln, sondern f\u00fcr alle. Guido M\u00fcller, Dozent an der ZHAW School of Management an Law, und ich zeigen im Artikel der Handelszeitung auf, weshalb Sustainability Marketing f\u00fcr weit mehr als nur die Zielgruppe der LOHAS von Bedeutung ist. Kernaussagen des Artikels: Nachhaltigkeit ist [&hellip;]","thumbnail_url":"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2011\/11\/oekologie-300x76.jpg"}