{"version":"1.0","provider_name":"Marketing Management-Blog","provider_url":"https:\/\/blog.zhaw.ch\/marketingmanagement","author_name":"mues","author_url":"https:\/\/blog.zhaw.ch\/marketingmanagement\/author\/mues\/","title":"Crowdsourcing statt Outsourcing","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"aQXFiiSQO8\"><a href=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/crowdsourcing-statt-outsourcing\/\">Crowdsourcing statt Outsourcing<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/blog.zhaw.ch\/marketingmanagement\/crowdsourcing-statt-outsourcing\/embed\/#?secret=aQXFiiSQO8\" width=\"600\" height=\"338\" title=\"&#8222;Crowdsourcing statt Outsourcing&#8220; &#8211; Marketing Management-Blog\" data-secret=\"aQXFiiSQO8\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script>\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=https:\/\/blog.zhaw.ch\/marketingmanagement\/wp-includes\/js\/wp-embed.min.js\n<\/script>\n","description":"Seit Jeffe Howe den Begriff des Crowdsourcings 2006 im Computermagazin Wired pr\u00e4gte, ist er omnipr\u00e4sent. Wer an den Schwarm auslagert (Begriffskombination aus Crowd und Outsourcing) gilt als innovativ. Selbst der Bund hat auf seinem KMU Portal Crowdsourcing zum Thema des Monats Mai 2012 gemacht. Ist Crowdsourcing ein eigenes Konzept oder \u201enur\u201c eine Kombination von bereits [&hellip;]","thumbnail_url":"http:\/\/blog.zhaw.ch\/marketingmanagement\/files\/2012\/06\/Crowdsourcing.jpg"}